Media Savvy, Media Success! by former public radio reporter Steve Busalacchi is a quick primer that helps people perform optimally when interacting with the news media.

"Keep this book handy--it could make the difference between embarrassment and success the next time you get a call from a reporter." 

Patrick Remington, MD, MPH

Associate Dean, University of Wisconsin School of Medicine and Public Health

 
 

E-book purchase

 
Media Savvy, Media Success
By Stephen Busalacchi